Q&A: YACHT on what it means to release
A beloved indie dance-rock duo changes the game again
Release strategies
Perspectives on how to release, promote, and build community on creative work.
Formulary for New Media
New Media does not exist. New Media must be built.
Small is more meaningful than big
Imagine it’s your birthday party.
It’s the start of the night. You and your closest friends are there. It’s great, but you’re hoping more people will come. Your mind races with the list of all the people who haven’t shown up yet.
As the minutes
How to talk about your creative work at a party
Plus a charming new artist book from Japan
The artist and the inner retreat
After recent reflections on the challenges we feel about needing to promote our work (here and here), we’ve come to better understand the pressure many of us feel.
We’re stuck between modern ways and ancient wisdom.
The modern world tells us to get out there and promote ourselves.
Promotional principles for creative people
Plus the Creative Independent reissues “On making a living as an artist”
Rethinking the unbearable weight of self-promotion
In the past thirty years what it means to be an artist has dramatically changed.
Before the internet being an artist meant operating in a very specific area where the gatekeepers, critics, and ways of doing things were well-structured and defined. You as the artist plugged into this system if